Assertiveness vs aggressiveness- what’s the difference and how can you be more assertive? For a second, imagine your colleague or your boss has unjustly criticized you. How do you respond to that? Do you choose to take the criticism and let it go, or do you let them know how it is unfair to you? Or maybe you just shout back at them about how lazy and incompetent they themselves are? You can choose to make any of the above…